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Terms of Service

Last updated: 21 October 2026 · Version 1.0

Welcome to AQURA Studio. Please review these Terms of Service ("Terms") carefully before using our website at aqurastudio.com, our client platform at you.aqurastudio.com (the "Platform"), or purchasing any of our diagnostic, strategy, tracking, or execution services. These Terms constitute a legally binding agreement between you ("Client", "User", or "you") and AQURA Studio Pty Ltd ("AQURA Studio", "AQURA", "we", "us", or "our"). By accessing the Platform, completing onboarding, claiming a benchmark, or purchasing a package, you agree to be bound by these Terms and our Privacy Policy (aqurastudio.com/privacy).

1. The Services

AQURA Studio provides generative engine optimization (GEO) diagnostics, AI search visibility audits, executive positioning strategies, automated longitudinal tracking, and concierge content execution. Our services include: 1. Free AI Benchmark: A complimentary, unbranded diagnostic querying major generative engines (including Perplexity, OpenAI ChatGPT, and Google AI Mode) to measure top-tier name recall within a selected industry segment. 2. GEO Audit: A bespoke, deep diagnostic analyzing your profile, brand, and positioning across generative search engines, evaluating visibility, sentiment, citation share, and alignment, summarized in our proprietary Aquracy score and comprehensive report. 3. Strategy & Visibility Roadmap: Diagnostic synthesis incorporating executive intake, archetypes, and narrative positioning into a sequenced implementation timeline and channel playbook recommendations. 4. Tracking & MCP Access: Automated, recurring weekly or monthly audits measuring round-over-round score deltas, citation changes, and sentiment shifts, alongside published data access via Model Context Protocol (MCP) server endpoints. 5. Custom Packages & Partner Execution: Bespoke support packages, which may include dedicated writing support, channel content production, and execution services facilitated by vetted partner writers and specialists.

2. Concierge Diagnostic Nature & Client Collaboration

1. High-Touch Concierge Model: AQURA Studio is not a generic automated scraping software. Our audits and strategic roadmaps involve editorial review, human strategic synthesis, and custom prompt calibration. 2. Intake & Accuracy: You agree to provide accurate, up-to-date, and truthful information during onboarding, intake questionnaires, and optional voice intros. AQURA Studio is not liable for skewed diagnostic scores or misplaced positioning resulting from incomplete or inaccurate client submissions. 3. Account Security: You are responsible for safeguarding your login credentials and for any activity under your account. You must notify us immediately at team@aqurastudio.com if you suspect unauthorized access.

3. Nature of Generative Engines & Third-Party AI Disclaimer

1. Non-Deterministic Systems: Our diagnostics query third-party generative search platforms (including, but not limited to, OpenAI ChatGPT, Google AI Overviews / Google AI Mode, Perplexity, and others) directly and through specialized data access partners. You acknowledge that: • Large language models (LLMs) and generative search engines are non-deterministic; their outputs vary over time, query context, and geographic routing. • Generative search platforms frequently update underlying weights, retrieval algorithms, citation indices, and safety filters without notice. 2. No Guarantee of Specific Third-Party Rankings: AQURA Studio does not control, operate, or represent any third-party search engine or AI platform. While our methodology and strategic roadmaps are designed to measurably improve AI visibility, we do not guarantee specific rankings, sentiment polarities, exact citations, or inclusion by any third-party AI platform. 3. Service Interruptions by Third Parties: AQURA Studio shall not be liable for transient diagnostic delays caused by vendor API downtime, rate limits, or crawler policy changes instituted by third-party search platforms.

4. Pricing, Billing & Subscriptions

1. Currencies & Processing: Payments are processed securely via Stripe. Current prices are shown at aqurastudio.com/pricing and at checkout; the price shown at checkout when you purchase is the price you pay. Prices are in US Dollars (USD) unless explicitly designated otherwise in a bespoke engagement (e.g., EUR, GBP, AUD). 2. Standard Packages: • GEO Audit: One-off diagnostic fee. • Strategy: One-off strategic roadmap fee (requires completed GEO Audit; includes two complimentary months of automated tracking). • Complete Package: Bundled audit and strategy (includes two complimentary months of automated tracking). • Tracking + MCP: Monthly subscription (requires a baseline GEO Audit). • Tracking + Strategy Support: Monthly subscription (includes human strategic reviews and monthly reporting; requires Strategy prerequisite). 3. Recurring Subscriptions: Monthly tracking subscriptions automatically renew on their billing date until canceled. You may cancel your subscription at any time via your Account portal. Cancellation takes effect at the end of the current paid billing period; no partial refunds are issued for unused billing days. 4. Custom & Partner Packages: Admin-issued custom offers (e.g., fixed-duration content creation packages) are billed as agreed in the custom checkout session. Unless marked recurring, custom packages cover the defined period and duration specified at checkout. 5. Taxes: Fees exclude applicable sales tax, VAT, or GST unless explicitly indicated. Applicable taxes are calculated and added at checkout based on your billing location.

5. Refund Policy

1. Diagnostic & Tailored Advisory Services: Because our audits and strategic roadmaps involve immediate infrastructure allocation, multi-engine data capture, proprietary prompt calibration, and human editorial review, fees for completed or in-progress audits, strategies, and custom execution packages are non-refundable. 2. Subscriptions: You may cancel recurring monthly tracking at any time to prevent future billing. Past subscription periods already commenced are non-refundable.

6. Partner Execution & Marketplace Engagements

1. Vetted Partners: Where your package includes content creation, writing, or execution services, AQURA Studio may assign an approved, vetted independent specialist ("Partner"). 2. Independent Contractor Relationship: Partners are independent contractors and not employees of AQURA Studio. AQURA Studio oversees deliverable alignment with your strategic roadmap, but editorial tone and final approval of published content remain subject to your review. 3. Client Approval of Materials: You retain the ultimate responsibility to review and approve all public content, articles, or social copy drafted by Partners before publication on your personal or company channels.

7. Intellectual Property & Proprietary Rights

1. Client Materials: You retain all intellectual property rights in your pre-existing trademarks, personal names, branding, company data, and materials submitted during onboarding ("Client Materials"). You grant AQURA Studio a non-exclusive, worldwide, royalty-free license to use, process, and query Client Materials solely to deliver the Services and generate deliverables. 2. Deliverables: Upon full payment, you own the customized output delivered to you, including your final concierge report (PDF/web), customized roadmap timeline, and personal score visualizations. 3. AQURA Studio IP: AQURA Studio retains exclusive ownership of all underlying algorithms, diagnostic frameworks, prompt generation architectures, scoring logic, proprietary metric definitions (including the Aquracy index), the Platform software, and the full text and methodologies of internal playbooks. Nothing in these Terms grants you rights to decompile, reverse engineer, or redistribute our proprietary software, prompt structures, or playbook repositories. 4. Model Context Protocol (MCP) License: Clients with active tracking receive a limited, revocable, non-exclusive API license to connect AI agents to their published personal audit data via our hosted MCP server. This license terminates automatically if tracking expires or is canceled.

8. Referral & Voucher Program

1. Reward Value: Verified clients may earn credits under our referral program. One verified client referral resulting in an eligible completed purchase earns one voucher, at the value shown in your referral dashboard on the Platform. 2. Redemption & Restrictions: Vouchers are valid exclusively toward eligible AQURA Studio upgrades, strategy expansions, or subscription balances. Vouchers: • Have no cash redemption value; • Are non-transferable and non-refundable; • Cannot be backdated or combined with unauthorized promotions. 3. AQURA Studio reserves the right to withhold or void vouchers in cases of suspected fraud, self-referral, or breach of these Terms.

9. Privacy, Data Retention & Anonymized Research

1. Privacy Policy: Our collection and use of personal data are governed by our Privacy Policy (aqurastudio.com/privacy). 2. Audio & Voice Intake: If you elect to submit an onboarding audio introduction, the audio recording is processed strictly for transcription and discarded immediately thereafter. We do not retain audio files. 3. Data Retention & Account Deletion: In accordance with our GDPR-aligned data retention schedules: • Incomplete onboarding drafts are purged after twelve (12) months of inactivity. • Inactive, unpaid accounts are removed after twenty-four (24) months. • Upon explicit request for account deletion, personal profile identifiers, login credentials, and unpublished drafts are permanently erased. 4. Anonymized Research Dataset: To ensure the ongoing integrity of longitudinal AI visibility benchmarks and data science studies, published engine capture scores may be retained in de-identified form. Prior to retention, all identifiable client names, company names, URLs, and personal handles are irrevocably scrubbed using tokenized pseudonyms.

10. Confidentiality

"Confidential Information" includes any non-public commercial, strategic, or proprietary information disclosed by either party. AQURA Studio agrees to maintain the confidentiality of your private strategy documents, executive notes, and roadmap milestones, disclosing them only to employees, contractors, and vetted partners with a strict need to know under equivalent confidentiality obligations. Confidential Information does not include data that is publicly available or engine answers already accessible on public search engines.

11. Disclaimer of Warranties

EXCEPT AS EXPRESSLY SET FORTH HEREIN, THE SERVICES, PLATFORM, AND DELIVERABLES ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. TO THE MAXIMUM EXTENT PERMITTED BY LAW, AQURA STUDIO EXPRESSLY DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT GENERATIVE SEARCH ENGINES WILL RETAIN, DISPLAY, OR FAVOR YOUR PROFILE, OR THAT PLATFORM ACCESS WILL BE ERROR-FREE OR UNINTERRUPTED.

12. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY LAW: 1. EXCLUSION OF CONSEQUENTIAL DAMAGES: NEITHER AQURA STUDIO NOR ITS DIRECTORS, EMPLOYEES, PARTNERS, OR AGENTS SHALL BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, LOSS OF REVENUE, LOSS OF REPUTATION, BUSINESS INTERRUPTION, OR LOSS OF DATA ARISING OUT OF OR IN CONNECTION WITH THE SERVICES. 2. AGGREGATE LIABILITY CAP: AQURA STUDIO'S TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES SHALL NOT EXCEED THE TOTAL AMOUNTS ACTUALLY PAID BY YOU TO AQURA STUDIO DURING THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO LIABILITY, OR $800 USD, WHICHEVER IS GREATER.

13. Indemnification

You agree to defend, indemnify, and hold harmless AQURA Studio, its affiliates, officers, and partners against any third-party claims, liabilities, damages, or costs (including reasonable legal fees) arising out of or related to: (a) your breach of these Terms; (b) Client Materials submitted by you that infringe third-party rights; or (c) your violation of applicable laws.

14. Term, Suspension & Termination

1. These Terms remain in effect while you access the Platform or maintain an active account. 2. We may suspend or terminate your account immediately if you materially breach these Terms, misuse our API/MCP endpoints, or engage in abusive conduct toward our team or partners. 3. Provisions relating to Intellectual Property, Confidentiality, Disclaimers, Limitation of Liability, and Indemnification shall survive termination.

15. Governing Law & Dispute Resolution

These Terms and any disputes arising out of or related to them shall be governed by and construed in accordance with the laws of New South Wales, Australia, without regard to conflict of law principles. Any legal action or proceeding shall be brought exclusively in the courts located in Sydney, Australia, and both parties consent to personal jurisdiction therein.

16. Modifications & Inquiries

We may revise these Terms from time to time. When we make material changes, we will update the "Last Updated" date at the top and provide reasonable notice through the Platform or via email. Your continued use of the Services following the posting of revised Terms signifies your acceptance. For any legal notices or questions regarding these Terms: • Email: team@aqurastudio.com • Address: Suite 302, 13/15 Wentworth Av, Sydney, NSW 2000 • Website: aqurastudio.com